Hi, I'm Madison Szumylo — a marketing and communications professional with 5 years of experience in content strategy, campaign coordination, and marketing analytics.

At Intermountain Home Services, I managed marketing campaigns across 4 brands simultaneously, tracking performance metrics, analyzing results, and presenting monthly reports to leadership. By identifying which content formats drove the highest engagement, I developed a data-informed strategy that grew campaign interactions by up to 2,300% and audience reach by up to 1,900% in a single month. I didn't just create content, I measured it, learned from it, and used it to set smarter goals.

I'm experienced with Meta Business Suite, Google Analytics, Canva, Adobe Creative Suite, Asana, and Microsoft Excel. I bring strong organizational skills, attention to detail, and a process-oriented mindset to every project, whether that's coordinating campaign timelines, analyzing performance data, or keeping multiple workstreams moving at once.

I'm currently seeking a marketing specialist or marketing operations role where I can contribute to campaign execution, reporting, and cross-functional coordination.

Tools & Platforms Meta Business Suite · Google Analytics (GA4) · Canva · Adobe Creative Suite · HubSpot (Certified) · Asana · Microsoft Excel · PowerPoint

Skills Social media management · Content creation & copywriting · Campaign coordination · Email template creation · Community management · Press releases · Digital content strategy · Cross-functional collaboration · Google Business Profile optimization · Audience engagement

— Ralph G. Nichols